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DF Mother's Day Campaign

Various digital assets created for the Dearfoams Mother's Day 2018 Campaign. My role included concepting and coordinating the photoshoot, art directing on set, retouching all photos, and creating the digital collateral assets for the campaign. The main goal of the campaign was to spoil mom with comfy slippers. Gifting slippers that she could wear all day that were outfit appropriate.   

CREDITS: Photography created by Sherine Hood. Make-up and Hair —Amy Morgan. Copy- Eric Rodgers.